Camarillo, CA, July 15, 2003
Keiretsu Forum and EdenTree Join to Bring New Infrastructure Automation Technology to Market
Keiretsu Forum Portfolio Company, EdenTree Technologies, Raises $1.5M in A Round Funding
The Keiretsu Forum, an investment community of private equity (angel) investors, VCs and corporate investors, today announced its investment in EdenTree Technologies, Inc. [EdenTree], a provider of a new category of solutions that enable complete infrastructure automation of technology laboratories and networks.
EdenTree has closed its A round with $1.5 million in equity funding, with Keiretsu Forum members as lead investors. Members of both the Northern California chapter and the recently formed Southern California Westlake Village chapter participated in the EdenTree investment. Keiretsu Forum member Ron Burr, founder of Netzero and Westlake Venture Partners, led the round.
Keiretsu Forum provides a structured approach to private equity investments, allowing like-minded business leaders to share information on investment opportunities and then make individual investment decisions. In this instance Keiretsu Forum made its investment in EdenTree due to the company's unique model of networked solutions that provide technology companies with dramatically increased efficiencies in laboratories and networks and promote collaboration and information sharing among multiple users and departments.
Randy Williams, founder of the Keiretsu Forum, said "We started Keiretsu Forum in order to provide both capital and resources to high quality, early stage companies like EdenTree. We are pleased to include EdenTree in our growing portfolio of twenty-seven companies, and look forward to continuing to provide our critical mass of support to the company."
Said investor Burr, "EdenTree's technology directly addresses the most overlooked and antiquated component in the network, the patch panel. Not only will this technology increase productivity by saving on labor and underutilized equipment in day-to-day network operations, but it will also increase speed to market, providing customers with quicker ROI on new products."
About Keiretsu Forum
Keiretsu Forum is an investment community of accredited private equity investors, Venture Capitalists and corporate/institutional investors. Our mission is "Great Association With Quality Deal Flow". Forum members invest in high-quality, diverse investment opportunities in the range of $250K-$1.5MM. Once a company is funded, the group's diverse and experienced members continue to lend their support and expertise. Keiretsu Forum is not a fund and does not invest as an LLC. Members collaborate on due diligence, but make individual investment decisions.
Keiretsu Forum has chapters in Northern California, Southern California and Canada. Each chapter is limited to 150 accredited investor members. The community is strengthened through its involvement in social and charitable activities.
For more information, please visit www.keiretsuforum.com
About EdenTree Technologies
Based in Camarillo, CA, along the "101 Technology Corridor", EdenTree is initially focused on providing high technology equipment manufacturers with automated solutions for their R&D, Manufacturing, and Sales Demo laboratories, helping them reduce time to market, increase productivity, and save money.
The company's first product is an automated cable switcher that incorporates client/server software and robotics, allowing laboratory resources to be managed, accessed, switched, reserved, monitored, and controlled remotely, resulting in maximized use of resources and a fully-automated lab environment.
|
